WLA HAILS GROWTH IN LATIN AMERICA AND ASIA-PACIFIC


Argentina’s Loteria Nacional Sociedad del Estado was a star performer


With this issue focusing on the emerging markets within Asia and Latin America, we have learnt that, according to the World Lottery Association, global lottery sales increased by 4.6 percent in the first half of 2013 thanks to strong growth in the Latin American and Asia-Pacific regions.

The association said that participating Latin American lotteries registered an aggregate increase in sales of 24.6 percent for the first six months of 2013 compared to the same' period in 2012.

Argentina’s Loteria Nacional Sociedad del Estado was a star performer, continuing its upward trajectory with a 31 percent sales increase for the six months until the end of June. Brazil’s Caixa Economica Federal also enjoyed healthy growth of 12.5 percent.

In Asia-Pacific, participating lotteries witnessed an increase in sales of 11.1 percent in the first half of 2013.

The association highlighted a strong second quarter for the China Sports lottery, which increased sales by 19.6 percent over the first six months of the year, while sales at the Chinese Welfare lottery improved by 13.4 percent.

The association added that the ongoing growth in sales at the Chinese Welfare Lottery leaves it in line to become “the world’s largest lottery by sales volume, a position currently held by Italy’s Lottomatica”.

Lottery sales in the North American market recovered during the second quarter of 2013, with participating lotteries generating an aggregate increase in sales of 9.4 percent in spite of a sluggish first quarter. The improving US economy was cited as the main reason for the rise in revenue.

The African and European markets remained relatively flat, with an increase of 0.7 percent and a decline of 1.7 percent, respectively, in the first six months of the year, with Europe’s financial problems continuing to stifle growth.

 
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